Tag Archives: Rewards

Marks and Sparks

In the dim and distant past, when I first arrived at the University of Stirling, I was one of number of research follows and assistants involved in establishing the Institute for Retail Studies under the leadership of John Dawson. One … Continue reading

Posted in Experiential, Loyalty, Loyalty Schemes, Marks and Spencer, Membership, Relationships, Sparks, University of Stirling | Tagged , , , , , | Leave a comment