Author: Leigh Sparks
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March 2021 – Personal Biography redesigned and updated
January 2021 – Updates of Media Commentary and Journal Articles page structures
October 2020 – Additions of recent articles in Social Science & Medicine and Marketing Theory to the Journal Article section
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Tag Archives: Omni-Channel
Navigating The New Retail Landscape
Readers of this blog will be aware of the occasional use of guest bloggers and of book reviews. A couple of weeks ago my colleague Steve Burt showed me a new retail book he had bought, authored by two contemporaries … Continue reading
Posted in Academics, Books, Consumer Change, Consumers, Customer engagement, International Retailing, Internet, Multichannel, Retail Change, Retail leadership, Retailers, Strategy, Technology
Tagged Books, Customer engagement, Internet, Omni-Channel, Retail, Retail Change, Retail leadership, Strategy, technology
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