Tag Archives: Gift cards

Place Based Loyalty

We have a new academic paper out – on place marketing and place based loyalty schemes (details at end of blog) – and in addition to wanting to say something about it, I felt the time was ripe for setting … Continue reading

Posted in Bids Scotland, Data, Local Multiplier, Local Retailers, Localisation, Perth, Places, Retailers, Scotland's Town and High Streets, Stirling, Uncategorized, University of Stirling, Urban | Tagged , , , , , , , , , | Leave a comment