Tag Archives: Consumer Behaviour

Why is Historical Research Important in Marketing?

Posted on April 27, 2022 by Leigh Sparks

A couple of years ago I was invited by a good friend of mine to contribute to an inaugural special issue of a journal. Professor Kazuo Usui (Saitama Gakuen University), a frequent visitor to Stirling and Edinburgh (where he is … Continue reading →

Posted in Academics, Consumer Change, Consumers, Data, Diaries, Food Retailing, History, Retail Change, Retail History, Retailers, Shopping | Tagged , , , , , , , , | Leave a comment

Supermarket Nightmares: Keeping your Distance

Posted on April 21, 2020 by Leigh Sparks

In, what seems like an eternity ago.  I got into a degree of trouble for suggesting that food retailers, for good or bad, were ‘social engineers’ and we needed to recognise and understand the implications of this.  This was on … Continue reading →

Posted in Academics, Amazon Go, Behavioural Economics, Consumer Change, Consumer Choice, Consumers, Dark Stores, Design, Employment practices, Food Retailing, Food Standards Scotland, Health, Panic buying, Retail Change, Retailers, Social Inequality, Supermarket, Uncategorized, University of Stirling, Well being | Tagged , , , , , , , , , , , , | 1 Comment