Author: Leigh Sparks
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April 2022 -new journal article published (Journal Articles page) on Twenty-One Years of Going Shopping and Marketing History
January 2022 – removal of some redundant pages, reordering of some material, the addition of some new pages (under Commentaries), and some changes to some of the text throughout
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Tag Archives: authentic
Singapore Swing
My current dose of warm weather in Singapore and soon in Hong Kong is mainly about meeting and talking to partners of the University of Stirling in my capacity as Deputy Principal for Internationalisation and Graduate Studies. It is good … Continue reading
Posted in Academics, Consumer Change, Consumer Lifestyle, Consumers, Convenience stores, Experiential, Multichannel, Retail brands, Retailers, Singapore
Tagged authentic, Brands, compelling, Consumers, Convenience, ease, engaged, entertained, Retail, Singapore, stores, Trends
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