Category Archives: Membership

Try Before You Buy: A ‘Returns Tsunami’?

The rise of the internet as a channel of purchase and distribution has been a major transformation for consumers and also for many retailers.  Whilst distance selling including mail order had been present for centuries, the internet offers a radically … Continue reading

Posted in Asos, Availability, Catalogues, Consumer Choice, Internet shopping, Loyalty, Membership, Returns, Supply Chains, Sustainable Development, Try before you buy | Tagged , , , , | Leave a comment

Marks and Sparks

In the dim and distant past, when I first arrived at the University of Stirling, I was one of number of research follows and assistants involved in establishing the Institute for Retail Studies under the leadership of John Dawson. One … Continue reading

Posted in Experiential, Loyalty, Loyalty Schemes, Marks and Spencer, Membership, Relationships, Sparks, University of Stirling | Tagged , , , , , | Leave a comment