Author: Leigh Sparks
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April 2022 -new journal article published (Journal Articles page) on Twenty-One Years of Going Shopping and Marketing History
January 2022 – removal of some redundant pages, reordering of some material, the addition of some new pages (under Commentaries), and some changes to some of the text throughout
Top Posts & Pages
- The Buttercup Dairy Company
- Retail Branding: it's not (just) private label
- London's Welsh Dairies: The Welsh Milk Trade
- Stirling - Still All at C
- A (Retail) Sense of Place
- UK Grocery Market Share 1997-2019
- Tracking the Impact of Lockdown on Retailers
- Grocery Market Shares in the UK 2020
- Tesco Trails
- Woolies Five years On
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Category Archives: Diaries
Why is Historical Research Important in Marketing?
A couple of years ago I was invited by a good friend of mine to contribute to an inaugural special issue of a journal. Professor Kazuo Usui (Saitama Gakuen University), a frequent visitor to Stirling and Edinburgh (where he is … Continue reading
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